“Bits about books episode #54 featuring Peter Cohan. We speak with him about his new book Doing Discovery – The Single Most Important Element of Software Sales and Buyer Enablement Processes. The episode is now #LIVE!”
Bits About Books – Doing Discovery Interview Read More »
The temptation can be strong to try Discovery on the Fly, particularly when the prospect initiates an inbound lead by clicking the “Book a Demo” button. After all, they want to see a demo, right? We’ll just ask them a few questions along the way…
Discovery on the Fly? Some Plane Thinking Read More »
Great Demo!’s Peter Cohan will be joining the fine folks at Demoleap to discuss more about the Doing Discovery methodology, and how Demoleap helps to support a structured, consistent approach:
Upcoming Webinar – The Science of Doing Discovery Read More »
Many people note, correctly, that “discovery is a journey” and that “discovery should be ongoing…” I’m in violent agreement! AND There needs to be clear destinations along the journey – destinations that represent completion of sufficient discovery for that portion of the overall journey.
Discovery Is a Journey – But with Major Destinations Read More »
Sharpen your saw for the Fall, Winter, and beyond! Public Workshops are perfect for individuals or small teams:
EMEA September 6-8 (Virtual)
North America September 7-9 (Virtual)
Upcoming Great Demo! Public Workshops – Early September Read More »
Have you ever reached out to a vendor to learn about an offering – and been refused? Have you ever clicked the “Book a Demo” button on a vendor’s website – and never saw a demo? How did you feel?
What is Lead Churn? Read More »
Great Demo!’s Peter Cohan will be joining DEMOFEST in Palo Alto in person for this 55-minute presentation on Wednesday August 31 at 2:00 PM.
How Buyer Enablement is Changing Discovery – DEMOFEST Silicon Valley Presentation Read More »
If you had only 4 minutes with a prospect and had to choose only 3 screens to show from your software for a particular job title, what would they be?
Vision Generation Demo Challenge Read More »
“The most common issue that sales teams struggle with? Discovery. Peter Cohan breaks down how to best understand the other side’s point of view.”
Demostack Road Show 1-Minute Discovery Snapshot Read More »
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