Thursday September 29 at 8:00 AM Pacific, 11:00 AM Eastern, 5:00 PM Central European – Register here!

How many of us have actually purchased enterprise software? What did we dislike about the process – what did we appreciate? How can we, as vendors, enable both novice and experienced buyers to make their buying and value realization processes as frictionless and successful as possible?

What is the role of discovery in supporting these efforts? We’ll examine these topics and more, including the horrors of Lead Churn, in this session…!

Contact us if you have topics you’d like to explore.

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