Thousands of Websites Offer “Book a Demo” – Should Another Option Be “Book a Conversation”?
Wouldn’t it be great to start the interaction with your customers with a conversation – or a substantial Discovery discussion – before offering a live demo?
Wouldn’t it be great to start the interaction with your customers with a conversation – or a substantial Discovery discussion – before offering a live demo?
These 90- to 120-minute sessions for small groups will have you connecting and driving interaction with your audiences effectively and confidently when using Zoom/WebEx/GoToMeeting and similar tools.
This is a critical time for presales folks to leverage their trusted advisor status to lead and guide our customers in operating and communicating over the web. Let’s step up to this challenge!
COVID-19, Presales, and Leadership Read More »
Traditional-average demos – and traditional-average demo delivery – are simply insufficient today! We introduced seven habits that correspond to (rather dramatic) increases in demonstration success and discussed how to coach your team or yourself to master these habits.
It currently lacks a set of annotation tools that are needed to highlight specific parts of software screens in demos and, accordingly, to enable sufficient interactivity.
Microsoft Teams – Currently Not Recommended for Remote Demos Read More »
How many web demos and presentations start with, “Can you see my screen?” – following by nothing but the presenter talking and clicking?
Ask yourself, what do you do? Are your audiences engaged?
When you ask your audience, “Any questions so far?” how often do you hear “Nope, we’re good…” or the chirp-chirp of crickets in an empty room?
Buyers want experts. In today’s world of product-led sales there has never been a bigger opportunity or risk in leveraging the presales team. The companies who can use their technology to tell a captivating story, while understanding the technical selling patterns that lead to deals, will simply grow faster than their peers.
With the growing concerns about the COVID-19 coronavirus, organizations are cancelling large gatherings and working reduce exposure for employees, third parties and customers.
Accordingly, there will likely be a sharp rise in the use of web-delivered demos (via Zoom, WebEx, GoToMeeting, etc.).
To help you make your Remote Demos as effective as possible, here are a number of terrific resources:
Coronavirus and Remote Demos Read More »
Far too often, prospects demand, “Just show me a demo…” when we know the correct approach is to invest, mutually, in a substantive Discovery conversation. But how do we convince prospects to make this change?
Here are seven demo success factors that lead to closed business.
Seven Habits for Stunningly Successful Demos Read More »