Debilitating Demo Diseases – Conjunctionitis

Symptoms:

Chronic overuse of “and” and “or” in demos.

Examples:

“…and the next thing I want to show you is…”

“…and another really cool thing in our software is…”

“You can do it from this menu, or this other menu, or you can do the same thing using keyboard shortcuts, or you can write a macro, or…”

Cure:

Breathe… Pause… Execute all pathways using the shortest, most logical path and the fewest number of clicks or steps. Summarize after each demo segment. Hold back from showing everything; ask first before presenting additional capabilities. Present pathways as if it is Monday morning and you, as the user, need to execute them as rapidly and successfully as possible.

Consume Great Demo! through page 236. https://www.amazon.com/dp/B0C9SNKC2Y/