Justifying Training

What is Presales Series: Presales is the Secret to Shorter Sales Cycles

Learn “The 7 Habits of Stunningly Successful Demos” from speaker and author Peter Cohan to ensure you are engaging prospects, fast-tracking deals, and putting competitors on their heels from the first meeting.
Learn how the data generated throughout the technical selling process can unlock secrets to shorten sales cycles from Vivun CEO Matt Darrow.

Your Persona Demo is Failing!

The breakdown with persona-based demos is the lack of ability to fully connect the challenges your audience is having with the value your solution provides.

The Great Demo! 2020 Articles Index

There are currently well over 75 articles in our articles page – here’s a handy index to help you find specific topics and explore others. Enjoy!

2020 DEMOFEST Presentations Recordings

The recordings of Peter Cohan’s “7 Habits for Stunningly Successful Demos” presentation and Julie Hansen’s “Acting Tips for Connecting On-Camera” as well the other DEMOFEST sessions and the final panel discussion are available for your viewing pleasure…!

Stunningly Successful Methodology Implementation – Best (and Worst) Practices

This article was specifically written for:
– Presales managers and mentors (guidance on implementation and coaching your team)
– Presales individual contributors (read the article as if you were coaching yourself)
– Anyone contemplating implementing a sales or presales methodology (especially senior management)

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