EN 
ES 
Rescue – From the Tyranny of Traditional Demos
Throw off the shackles of the old traditional approach. Embrace this new, delightfully effective approach to creating and delivering demos.
Rescue – From the Tyranny of Traditional Demos Read More »
Great Demo! Resources
A Tale of Three Leaders – What’s YOUR Diagnosis?
Once upon a time (about a week ago), a CRO, a sales leader and a presales leader reached out to me. They said their sales and presales processes were “sometimes adequate”, but there were problems they wanted to address – they felt their teams could be much more productive…
A Tale of Three Leaders – What’s YOUR Diagnosis? Read More »
Webinar Recording: The Evolution of PreSales with Natasja Bax
Vivun hosted this event – you can find the recording here…
Webinar Recording: The Evolution of PreSales with Natasja Bax Read More »
Upcoming Great Demo! Public Workshops
North America June 7-9, 2022 (Virtual)
EMEA July 4-5 (Face-to-Face)
EMEA September 6-8 (Virtual)
Upcoming Great Demo! Public Workshops Read More »
Doing Discovery Tip: Relationship Building
One of our objectives in discovery is to build trust with our prospects. A simple and effective method is to find common ground – something that is a combination of being relatively unique yet shared.
Doing Discovery Tip: Relationship Building Read More »
Presales Tools Summary – April 2022
Here is a listing of presales tools that we’ve explored, including a paragraph from the vendor and our comments for many of these offerings.
Presales Tools Summary – April 2022 Read More »
Book Recommendation: Think Again: The Power of Knowing What You Don’t Know
This terrific book provides refreshing and provocative insights into ourselves and into our interactions with others…
Book Recommendation: Think Again: The Power of Knowing What You Don’t Know Read More »
Webinar Recording: How to Truly Engage Customers During Product Demos
We explored best (and worst!) practices for driving interactivity in demos delivered over the web.
Webinar Recording: How to Truly Engage Customers During Product Demos Read More »
Webinar Recording: Anatomy of a Discovery Conversation
In which we will actually perform an unrehearsed discovery call, following our discovery methodology, with “call outs” from time to time to highlight and explain key elements, skills, and principles. This won’t be your standard webinar!
Webinar Recording: Anatomy of a Discovery Conversation Read More »
Upcoming North America Great Demo! Public Workshop
Our next North America Great Demo! Virtual Public Workshop is now scheduled for June 7-9. You can find registration and additional information here…
Upcoming North America Great Demo! Public Workshop Read More »