EN 
ES 
There are only a few letters difference between a demonstration and demolition!
Traditional approaches demolish demos by:
- Saving the best for last
- Showing how everything works
- Making it a monologue
- Focusing on the product
- Ignoring meaningful personalization
Great Demo! practices drive conversions, wins, renewals, and expansion by:
- Doing the Last Thing First
- Showing only what your prospect wants and needs to see
- Making it a two-way conversation
- Focusing on your prospect
- Precisely personalizing through intelligent discovery
For intriguing, stimulating, and pragmatic ideas, explore the blog and articles on the Resources pages at https://GreatDemo.com.
For a deeper dive, read or listen to the Doing Discovery and Great Demo! books.
And for a complete hands-on experience to improve your demo and discovery skills, enroll in a Great Demo! or Doing Discovery public or company-specific Workshop!
Great Demo! Third Edition:
https://www.amazon.com/dp/B0C9SNKC2Y/
Doing Discovery
https://www.amazon.com/Doing-Discovery-Important-Enablement-Processes/dp/B0B8RJK4C2/
Suspending Disbelief:
Great Demo! Workshops
https://greatdemo.com/training/workshops/great-demo/
Doing Discovery Workshops