In an earlier post I noted that newspaper editors could trim articles to fit the available space by cutting stories from the bottom upwards.
Why Structure Demos Like the News – Part 6 of 6: Running Short on Time – Pro Tip! Read More »
“Can it export to ___?” asks the prospect. “Absolutely! We support seven different types of export formats, including ___, ___, ___, ___, and especially
Why Structure Demos Like the News – Part 5: Answering Questions! Read More »
How? Combine the Menu Approach with Inverted Pyramid! Let’s say you have four prospect players in your demo meeting: An executive A middle manager
Why Structure Demos Like the News – Part 4: Managing Multiple Job Titles Read More »
Have you ever heard a demo presenter say, “We have lot to cover so I’ll go really fast…”? Have you ever said something similar
Why Structure Demos Like a News Article – Part 3: Ever Run Out of Time? Read More »
The Power of Inverted Pyramid! “Half the world is composed of people who have something to say and can’t, and the other half who
Why Structure Demos Like a News Article? Read More »
Carefully examine the next news article you read… Each individual article is cleverly organized to enable readers to make rapid decisions about their depth
Why Structure Demos Like a News Article? Part 2: Inverted Pyramid! Read More »
A colleague pointed out that many people are perfectly comfortable staying exactly where they are with respect to skills and practices. They come to
You Are My Audience… Read More »
I joined Emmanuel King Ibironke of The Intelligence Forge for this discussion of demos, discovery, and founding and developing a training and content business.
What’s in this article for you? Assess yourself and your team Ten levels of demonstration skills Exploration of each level’s characteristics Measurements for achieving
Assessing Demonstration Skills Levels – The Complete Article! Read More »
A Never Stop Learning! Article What’s in this article for you? Assess yourself and your team Ten levels of demonstration skills Exploration of each
Assessing Demonstration Skills Levels – How Do You Rate? Read More »
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