What’s important about “methodology”? A great deal!
A methodology is an integrated, coherent suite of skills that interconnect, leverage and support one another, enabling process, playbooks, coordinated motions, consistency, tracking, measurement, and structured coaching. Methodology addresses four key questions:
- Why do things a certain way.
- What should be done.
- How to execute specific skills: explicit instructions.
- When to apply the skills and in what order.
An Analogy: Let’s Build a House!
Contemplate construction skills: The ability to hammer nails, drill holes, saw wood, pour cement, connect wiring, plumb sinks, install drywall, paint, etc.
Each of these skills takes time to learn and master.
Building a house requires these skills y tiempos y flujos coordinados.
In order to know what to build, an architect generates plans that include pages for the foundation, framing, plumbing, electrical, HVAC, roofing, painting, cabinetry, and more.
The contractor takes the plans and coordinates the cronometraje for each step: That’s the metodología of construction!
You can’t install wiring until the framing is in place, but you also need to do the electrical antes de internal drywall.
Imagine the disaster if a concrete foundation is poured and entonces the contractor realizes that plumbing and electrical conduits should have been installed first!
Methodology is what coordinates individual skills with the correct timing and flow.
GREAT DEMO!
La metodología permite enseñar y practicar destrezas, tanto individualmente y as integrated components. In Great Demo! methodology, for example, Éxitos informales feed Vision Generation Demos and associated Menús, supporting a variety of demo scenarios (including “just show me a demo” requests from prospects, Executive Briefing Center demos, demos for 3rd parties, and many more).
The application of the Pirámide invertida structure in Great Demo! delivery is another example of methodology vs individual skills, guiding us to present the most important content early in our demos, followed by inviting our prospects to Peel Back the Layers as deeply as they desire. The Inverted Pyramid arrangement tells us why, what, how, and when to present information in a demo.
Fascinatingly, the VP of Enablement of one of our Great Demo! customers noted that, “Methodology permite enablement…!” An insightful and provocative perspective!
Medida(s) para alcanzar el Nivel 10 - Aplicación de la metodología:
- Funciona como un equipo o una organización y no como individuos.
- Establishes objectives and tracks metrics to improve team performance and efficiency.
- Evoluciona y ajusta activamente la metodología de acuerdo con los objetivos de la empresa, los cambios del mercado y la cultura.
Las organizaciones que alcanzan el nivel 10 de implantación de la metodología disfrutan de métricas de escalado y amplificación notables y establecen ventajas competitivas sustanciales frente a sus homólogas.
Explore the Artículos on our website for guidance on these individual topics, including:
- Informal Success Stories:
- The Menu Approach:
https://greatdemo.com/the-menu-approach-a-truly-terrific-demo-self-rescue-technique-3/
- Demos for Executives:
https://greatdemo.com/demos-for-executives-a-never-stop-learning-article/
- Presales Metrics:
https://greatdemo.com/presales-metrics-what-to-measure-and-why-2/
See the Third Edition of GREAT DEMO! y Descubrimiento for the full methodologies!
Gran demostración Tercera edición:
https://www.amazon.com/dp/B0C9SNKC2Y/
Hacer descubrimientos:
https://www.amazon.com/Doing-Discovery-Important-Enablement-Processes/dp/B0B8RJK4C2/
