Drawing tools are always evolving, seeking to improve and streamline image and diagram production. And in the world of chemistry, drawing chemical structures has
The Sad Story of the Way Cool Tool: A Surprising Product and Demo Lesson! Leer Más "
Do’s and Don’ts: Fabulous Framing for Founders! “Peter E. Cohan shares how storytelling, sales strategy, and business thinking drive real growth. Learn how to
For Founders – Storytelling, Sales, and Business Growth: Turning Ideas into Revenue! Leer Más "
In an earlier post I noted that newspaper editors could trim articles to fit the available space by cutting stories from the bottom upwards.
Why Structure Demos Like the News – Part 6 of 6: Running Short on Time – Pro Tip! Leer Más "
“Can it export to ___?” asks the prospect. “Absolutely! We support seven different types of export formats, including ___, ___, ___, ___, and especially
Why Structure Demos Like the News – Part 5: Answering Questions! Leer Más "
How? Combine the Menu Approach with Inverted Pyramid! Let’s say you have four prospect players in your demo meeting: An executive A middle manager
Why Structure Demos Like the News – Part 4: Managing Multiple Job Titles Leer Más "
Have you ever heard a demo presenter say, “We have lot to cover so I’ll go really fast…”? Have you ever said something similar
Why Structure Demos Like a News Article – Part 3: Ever Run Out of Time? Leer Más "
The Power of Inverted Pyramid! “Half the world is composed of people who have something to say and can’t, and the other half who
Why Structure Demos Like a News Article? Leer Más "
Carefully examine the next news article you read… Each individual article is cleverly organized to enable readers to make rapid decisions about their depth
Why Structure Demos Like a News Article? Part 2: Inverted Pyramid! Leer Más "
A colleague pointed out that many people are perfectly comfortable staying exactly where they are with respect to skills and practices. They come to
You Are My Audience… Leer Más "
I joined Emmanuel King Ibironke of The Intelligence Forge for this discussion of demos, discovery, and founding and developing a training and content business.
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