Peter Cohan joined Julien Emery of Superpanel for this delightful discussion:
- Why discovery?
- What is discovery?
- Common questions/challenges, including
- What if a prospect doesn’t want to answer your questions?
- What if someone just wants a demo?
- What if the person doesn’t know the answers?
- What if it is an existing customer – expansion opportunities?
- Discovery framework – with real-life brief examples!
- 5 secrets (which are now no longer secret!)
The actual webinar starts around 3.5 minutes in. You can find the recording here!