What makes an engaging story? How do you use stories in your demos in a way that connects to your audience? Join Demostack’s Master Storyteller, Nick Capozzi, as he and expert demo coach and founder of Great Demo!, Peter Cohan, break down what it takes to craft a compelling story around your demo.

You’ll Learn:

  • How to wrap a story around your demo – or not!
  • How great discovery leads to better storytelling.
  • What makes a story great?
  • How to use stories to support key concepts, pain points, solutions, and expertise.
  • Why stories can be the most memorable parts of demos – and how to take advantage of this!

You can find the recording here – enjoy!

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