The New Normal of B2B SaaS Sales – Webinar Recordings

Great Demo!’s Peter Cohan joined Demodesk’s CEO Veronika Riederle for a two-part interview.

Part 1 focused on, “There is no business that is exempt from the impact that COVID-19 has had on the world. Some more than others. But what about doing discovery calls? How have they been affected?”  Topics included:

• How has the Discovery process changed with COVID?
• What mistakes do sales teams typically make when leading up to a demo?
• Can questions take the place of empathy in Discovery conversations?

Part 2 addressed the new concept of Ignition Demos and explored:

• What are Ignition Demos?
• Why should you use Ignition Demos?
• How can you best use Ignition Demos?

You can find the recordings here.