{"id":45207,"date":"2026-04-10T16:10:37","date_gmt":"2026-04-10T16:10:37","guid":{"rendered":"https:\/\/greatdemo.com\/?p=45207"},"modified":"2026-04-10T16:10:37","modified_gmt":"2026-04-10T16:10:37","slug":"why-structure-demos-like-a-news-article-part-3-ever-run-out-of-time","status":"publish","type":"post","link":"https:\/\/greatdemo.com\/es\/why-structure-demos-like-a-news-article-part-3-ever-run-out-of-time\/","title":{"rendered":"Why Structure Demos Like a News Article &#8211; Part 3: Ever Run Out of Time?"},"content":{"rendered":"<p>Have you ever heard a demo presenter say, \u201cWe have lot to cover so I\u2019ll go really fast\u2026\u201d? Have you ever said something similar yourself?<\/p>\n<p>Have you ever been unable to get to the \u201cbest stuff\u201d because time was short or a <a href=\"https:\/\/greatdemo.com\/es\/muerte-por-empresa-resumen-2\/\">visi\u00f3n general de la empresa<\/a> presentation consumed part of your time?<\/p>\n<p>Many of us respond by moving very rapidly through our demo (while also telling our audience that \u201cwe want this to be as interactive as possible, so please ask questions\u2026\u201d). Are we surprised when we don\u2019t get through the material and our prospects don\u2019t ask any questions?<\/p>\n<p>We shouldn\u2019t be, we\u2019ve turned the demo into a one-way monologue!<\/p>\n<p>So, take a page from the news services. Present the demo equivalent of a headline or photo succinctly and rapidly. That\u2019s the top of the Inverted Pyramid, and in Great Demo! methodology we call this an Illustration.<\/p>\n<p>For some prospect players, particularly executives, this may be sufficient!<\/p>\n<p>For those interested in the demo equivalent of the first couple of paragraphs (the lede), present the key capabilities using a minimum of mouse clicks. This corresponds to the Great Demo! \u201cDo It\u201d pathway.<\/p>\n<p>Finally, for audiences who are really interested, you can dig deeper and explore the breadth and depth of the relevant capabilities, just like those who wish to read more of the article. In Great Demo! we call this \u201cPeeling Back the Layers.\u201d<\/p>\n<p>Es interesante observar tambi\u00e9n que hay <em>muy<\/em> pocos lectores de las noticias que leen<em> todo<\/em> on a news website (I can\u2019t imagine if it is possible, in fact!). Similarly in demos, you are <em>no<\/em> obligated to present everything that your software can do, so please don\u2019t.<\/p>\n<p>And as news people say, \u201cDon\u2019t bury the lede!\u201d<\/p>\n<p>&nbsp;<\/p>\n<p>If you missed Part 1 you can find it here:<\/p>\n<p><a href=\"https:\/\/greatdemo.com\/es\/why-structure-demos-like-a-news-article\/\">https:\/\/greatdemo.com\/why-structure-demos-like-a-news-article\/<\/a><\/p>\n<p>And here\u2019s Part 2:<\/p>\n<p><a href=\"https:\/\/greatdemo.com\/es\/why-structure-demos-like-a-news-article-part-2-inverted-pyramid\/\">https:\/\/greatdemo.com\/why-structure-demos-like-a-news-article-part-2-inverted-pyramid\/<\/a><\/p>\n<p>For more on the incredible impact of Illustrations, see<\/p>\n<p><a href=\"https:\/\/greatdemo.com\/es\/ilustraciones-haciendo-primero-lo-ultimo\/\">https:\/\/greatdemo.com\/illustrations-doing-the-last-thing-first\/<\/a><\/p>\n<p>And for the full methodology, grab a copy of Great Demo!<\/p>\n<p><a href=\"https:\/\/www.amazon.com\/dp\/B0C9SNKC2Y\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.amazon.com\/dp\/B0C9SNKC2Y\/<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Have you ever heard a demo presenter say, \u201cWe have lot to cover so I\u2019ll go really fast\u2026\u201d? Have you ever said something similar<\/p>","protected":false},"author":2,"featured_media":45208,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[10],"tags":[7],"class_list":["post-45207","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-methodology_basics","tag-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/45207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/comments?post=45207"}],"version-history":[{"count":2,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/45207\/revisions"}],"predecessor-version":[{"id":45210,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/45207\/revisions\/45210"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/media\/45208"}],"wp:attachment":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/media?parent=45207"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/categories?post=45207"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/tags?post=45207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}