{"id":44134,"date":"2026-03-05T16:53:27","date_gmt":"2026-03-05T16:53:27","guid":{"rendered":"https:\/\/greatdemo.com\/?p=44134"},"modified":"2026-03-05T16:53:27","modified_gmt":"2026-03-05T16:53:27","slug":"the-menu-approach-an-example","status":"publish","type":"post","link":"https:\/\/greatdemo.com\/es\/the-menu-approach-an-example\/","title":{"rendered":"The Menu Approach \u2013 An Example!"},"content":{"rendered":"<p><strong>More on a Truly Terrific Demo Self-Rescue Technique<\/strong><\/p>\n<p>You\u2019ve been asked to present a demo to a prospect team of dozen people, about which you know very little. Instead of taking the prospect on a painful and boring Harbor Tour demo, you start by presenting a list of topics that you believe may be of interest.<\/p>\n<p>For a CRM system, a typical list of \u201cmenu items\u201d might look like:<\/p>\n<ul>\n<li>Improving Contact Management<\/li>\n<li>Analytics and AI Insights<\/li>\n<li>Workflow Automation<\/li>\n<li>Opportunity Management and Coaching<\/li>\n<li>Marketing Campaign Execution<\/li>\n<li>Forecast and Pipeline Reporting and Inspection<\/li>\n<li>Enablement Support<\/li>\n<\/ul>\n<p>You say, \u201cHere is a list of some topics we could cover. Let me describe each of these briefly and then I\u2019ll ask for a show of hands, and each of you can vote for as many topics as you wish.\u201d<\/p>\n<p>At the end of the exercise, your list might look like:<\/p>\n<ul>\n<li>Improving Contact Management \u2013 5<\/li>\n<li>Analytics and AI Insights \u2013 12<\/li>\n<li>Workflow Automation \u2013 10<\/li>\n<li>Opportunity Management and Coaching \u2013 7<\/li>\n<li>Marketing Campaign Execution \u2013 4<\/li>\n<li>Forecast and Pipeline Reporting and Inspection \u2013 11<\/li>\n<li>Enablement Support \u2013 4<\/li>\n<\/ul>\n<p>You then re-order to yield a list that is rank prioritized in accord with your prospect\u2019s interests:<\/p>\n<ul>\n<li>Analytics and AI Insights \u2013 12<\/li>\n<li>Forecast and Pipeline Reporting and Inspection \u2013 11<\/li>\n<li>Workflow Automation \u2013 10<\/li>\n<li>Opportunity Management and Coaching \u2013 7<\/li>\n<li>Improving Contact Management \u2013 5<\/li>\n<li>Marketing Campaign Execution \u2013 4<\/li>\n<li>Enablement Support \u2013 4<\/li>\n<\/ul>\n<p>Wow! You just accomplished several, truly terrific things:<\/p>\n<ol>\n<li>You\u2019ve uncovered the prospect\u2019s most important issues (they\u2019re at the top of the list).<\/li>\n<li>You have a roadmap for the balance of your demo.<\/li>\n<li>You can organize your time to ensure you address the high-importance topics first (and it\u2019s OK if you don\u2019t have time to cover everything on the list).<\/li>\n<\/ol>\n<p>This third item also takes advantage the <a href=\"https:\/\/greatdemo.com\/es\/por-que-un-articulo-noticioso\/\">Pir\u00e1mide invertida<\/a> structure, a fabulously successful method that enables you to align with your prospect\u2019s depth and level of interest for the topics.<\/p>\n<p>Additionally, you may have also expanded your prospect\u2019s vision of what solutions and solution areas your organization can provide. It is possible that your prospect was previously unaware that you have solutions across this range of topics.<\/p>\n<p>Give The Menu Approach a try!<\/p>\n<p>&nbsp;<\/p>\n<p>Next: A Few Important Subtleties\u2026<\/p>\n<p>&nbsp;<\/p>\n<p>If you missed the first post, you can find it here:<\/p>\n<p><a href=\"https:\/\/greatdemo.com\/es\/the-menu-approach-a-truly-terrific-demo-self-rescue-technique-2\/\">https:\/\/greatdemo.com\/the-menu-approach-a-truly-terrific-demo-self-rescue-technique-2\/<\/a><\/p>\n<p>And see \u201cOrigins of The Menu Approach: A Demo Survival Success Story\u201d in <em>Suspender la incredulidad<\/em> for a real-life successful example of The Menu Approach! <a href=\"https:\/\/tinyurl.com\/yc7rsrmy\" target=\"_blank\" rel=\"noopener\">https:\/\/tinyurl.com\/yc7rsrmy<\/a>)<\/p>","protected":false},"excerpt":{"rendered":"<p>More on a Truly Terrific Demo Self-Rescue Technique You\u2019ve been asked to present a demo to a prospect team of dozen people, about which<\/p>","protected":false},"author":2,"featured_media":44135,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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