{"id":40260,"date":"2025-07-30T17:02:34","date_gmt":"2025-07-30T17:02:34","guid":{"rendered":"https:\/\/greatdemo.com\/?p=40260"},"modified":"2025-07-30T17:02:34","modified_gmt":"2025-07-30T17:02:34","slug":"una-historia-de-mayoria-tardia-ninguna-razon-de-peso-para-cambiar","status":"publish","type":"post","link":"https:\/\/greatdemo.com\/es\/a-late-majority-story-no-compelling-reason-to-change\/","title":{"rendered":"Una historia de mayor\u00eda tard\u00eda: Ninguna raz\u00f3n de peso para cambiar"},"content":{"rendered":"

El restaurante Buck's de Woodside (California) era famoso por ser el lugar donde se fundaron muchas empresas emergentes de Silicon Valley. Abundan las historias de dibujos hechos con servilletas de c\u00f3ctel en Buck's que dieron lugar a productos nuevos y disruptivos y a nuevas categor\u00edas de mercado.<\/p>\n

Cuando te recib\u00edan en recepci\u00f3n, el empleado no preguntaba: \"\u00bfCu\u00e1ntos sois?\", sino: \"\u00bfCon qui\u00e9n os reun\u00eds?\". Un lugar realmente fabuloso.<\/p>\n

Imag\u00ednense mi sorpresa cuando ech\u00e9 un vistazo detr\u00e1s del mostrador a la m\u00e1quina registradora de Buck's (hoy lo llamar\u00edamos dispositivo POS: Punto de Venta) y observ\u00e9 que ejecutaba DOS (s\u00ed, DOS).<\/p>\n

Asombrado, al salir le pregunt\u00e9 a Buck: \"Dime, \u00bfpor qu\u00e9 sigues utilizando un sistema de pago basado en DOS?\".<\/p>\n

Dijo: \"Funciona. No hay ninguna raz\u00f3n de peso para cambiar...\"<\/p>\n

 <\/p>\n

Moraleja: \u00a1la curva de adopci\u00f3n de la tecnolog\u00eda ataca de nuevo!<\/p>\n

 <\/p>\n

Obtenga m\u00e1s informaci\u00f3n sobre c\u00f3mo realizar el descubrimiento a trav\u00e9s de la Curva de Adopci\u00f3n Tecnol\u00f3gica a partir de la p\u00e1gina 300 en Descubrimiento<\/em>: https:\/\/www.amazon.com\/Doing-Discovery-Important-Enablement-Processes\/dp\/B0B8RJK4C2\/<\/a><\/p>\n

Si te has perdido algunas de estas pepitas de conocimiento, encontrar\u00e1s m\u00e1s esper\u00e1ndote pacientemente en https:\/\/greatdemo.com\/blog\/<\/a>.<\/p>\n

Y encontrar\u00e1s otras 35 joyas de cuentos en mi nuevo libro, \"Suspender la incredulidad: Una colecci\u00f3n de historias de ventas, preventas y marketing (y lecciones aprendidas)<\/em>\" aqu\u00ed: https:\/\/tinyurl.com\/yc7rsrmy<\/a><\/p>","protected":false},"excerpt":{"rendered":"

El restaurante Buck's de Woodside (California) fue famoso por ser el lugar donde se fundaron muchas empresas de Silicon Valley. Historias de dibujos hechos con servilletas de c\u00f3ctel en Buck's<\/p>","protected":false},"author":2,"featured_media":40261,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[16],"tags":[7],"class_list":["post-40260","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-humor","tag-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/40260","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/comments?post=40260"}],"version-history":[{"count":1,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/40260\/revisions"}],"predecessor-version":[{"id":40262,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/40260\/revisions\/40262"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/media\/40261"}],"wp:attachment":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/media?parent=40260"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/categories?post=40260"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/tags?post=40260"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}