{"id":37460,"date":"2025-05-22T15:37:17","date_gmt":"2025-05-22T15:37:17","guid":{"rendered":"https:\/\/greatdemo.com\/?p=37460"},"modified":"2025-05-22T15:37:17","modified_gmt":"2025-05-22T15:37:17","slug":"la-demostracion-inversa-un-fabuloso-metodo-de-descubrimiento-2","status":"publish","type":"post","link":"https:\/\/greatdemo.com\/es\/the-reverse-demo-a-fabulous-discovery-method-2\/","title":{"rendered":"La demostraci\u00f3n inversa: Un fabuloso m\u00e9todo de descubrimiento"},"content":{"rendered":"<p>Si quiere desplazar un sistema existente (ya sea de la competencia o fabricado por un cliente), un planteamiento estupendo es solicitar una \"demostraci\u00f3n inversa\". Sus objetivos son:<\/p>\n<ol>\n<li>Vea lo que su cliente potencial <em>ME GUSTA<\/em> en el producto titular. As\u00ed evitar\u00e1 menospreciar las capacidades que su cliente potencial aprecia.<\/li>\n<li>Vea lo que su cliente potencial <em>NO <\/em>como y, a continuaci\u00f3n, explorar la profundidad del dolor, el impacto y el valor, etc., asociados a la realizaci\u00f3n de un cambio.<\/li>\n<li>Si est\u00e1 familiarizado con la oferta de la competencia, es posible que se d\u00e9 cuenta de que hay capacidades que su cliente potencial puede estar <em>DESCARGA<\/em> Esto tambi\u00e9n puede ayudar a su causa.<\/li>\n<\/ol>\n<p>Muchos profesionales de Great Demo! y Doing Discovery informan de que han incorporado este paso a su proceso de descubrimiento est\u00e1ndar con gran \u00e9xito: \"Antes de que te haga una demostraci\u00f3n, \u00bfpor qu\u00e9 no me la haces t\u00fa a m\u00ed?\".<\/p>\n<p>\u00a1Qu\u00e9 buena manera de darle la vuelta al gui\u00f3n!<\/p>\n<p>&nbsp;<\/p>\n<p>Encontrar\u00e1 m\u00e1s informaci\u00f3n sobre las demostraciones inversas a partir de la p\u00e1gina 225 en las secciones Elementos de descubrimiento de <a href=\"https:\/\/www.amazon.com\/Doing-Discovery-Important-Enablement-Processes\/dp\/B0B8RJK4C2\/ref=sr_1_1?crid=1U8XAZMG8HBYK&amp;keywords=doing+discovery&amp;qid=1659904849&amp;s=books&amp;sprefix=doing+discovery%2Cstripbooks%2C216&amp;sr=1-1\" target=\"_blank\" rel=\"noopener\"><em>Descubrimiento<\/em><\/a> aqu\u00ed:<\/p>\n<p><a href=\"https:\/\/www.amazon.com\/Doing-Discovery-Important-Enablement-Processes\/dp\/B0B8RJK4C2\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.amazon.com\/Doing-Discovery-Important-Enablement-Processes\/dp\/B0B8RJK4C2\/<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Si quiere desplazar un sistema existente (ya sea de la competencia o fabricado por un cliente), un planteamiento estupendo es solicitar una \"demostraci\u00f3n inversa\".<\/p>","protected":false},"author":2,"featured_media":36157,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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