{"id":37055,"date":"2025-03-05T16:28:49","date_gmt":"2025-03-05T16:28:49","guid":{"rendered":"https:\/\/greatdemo.com\/?p=37055"},"modified":"2025-03-05T16:28:49","modified_gmt":"2025-03-05T16:28:49","slug":"demo-argumentos-viaje-destino-o-ambos-2","status":"publish","type":"post","link":"https:\/\/greatdemo.com\/es\/demo-storylines-journey-destination-or-both-2\/","title":{"rendered":"Historias de demostraci\u00f3n: \u00bfViaje, destino o ambos?"},"content":{"rendered":"<p>Hoy en d\u00eda se habla mucho de contar historias en las demostraciones y actividades de venta relacionadas. Muchos vendedores de software hablan de \"El viaje\" o \"El viaje del cliente\" como argumento. Sin embargo, debemos preguntarnos: \u00bfqu\u00e9 es importante para el cliente potencial o para el cliente?<\/p>\n<p>\u00bfLo es? <em>realmente<\/em> \u00bfEl viaje, el destino o ambos?<\/p>\n<p><strong>\u00bfQu\u00e9 hay en este art\u00edculo para usted?<\/strong><\/p>\n<ul>\n<li>\u00bfCu\u00e1l es la diferencia entre el viaje y el destino?<\/li>\n<li>Todo es cuesti\u00f3n de valor<\/li>\n<li>Cuando <em>No<\/em> el Viaje<\/li>\n<li>Cuando <em>Es<\/em> el Viaje<\/li>\n<li>Cuando <em>Es<\/em> el destino<\/li>\n<li>Cuando es ambas cosas<\/li>\n<li>Una cuesti\u00f3n de perspectiva<\/li>\n<\/ul>\n<p>Puede consultar el art\u00edculo completo aqu\u00ed: <a href=\"https:\/\/greatdemo.com\/es\/demo-argumentos-viaje-destino-o-ambos\/\">https:\/\/greatdemo.com\/demo-storylines-journey-destination-or-both\/<\/a><\/p>\n<p>\u00a1Que aproveche!<\/p>","protected":false},"excerpt":{"rendered":"<p>Hoy en d\u00eda se habla mucho de contar historias en las demostraciones y actividades de venta relacionadas. Muchos vendedores de software hablan de \"El viaje\" o \"El viaje del cliente\".<\/p>","protected":false},"author":2,"featured_media":37056,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[18],"tags":[7],"class_list":["post-37055","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-storytelling","tag-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/37055","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/comments?post=37055"}],"version-history":[{"count":2,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/37055\/revisions"}],"predecessor-version":[{"id":37058,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/37055\/revisions\/37058"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/media\/37056"}],"wp:attachment":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/media?parent=37055"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/categories?post=37055"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/tags?post=37055"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}