{"id":36647,"date":"2025-01-17T16:48:07","date_gmt":"2025-01-17T16:48:07","guid":{"rendered":"https:\/\/greatdemo.com\/?p=36647"},"modified":"2025-01-17T16:48:07","modified_gmt":"2025-01-17T16:48:07","slug":"esto-no-es-suficiente","status":"publish","type":"post","link":"https:\/\/greatdemo.com\/es\/this-is-not-enough\/","title":{"rendered":"\u00a1Esto NO ES SUFICIENTE!"},"content":{"rendered":"<p>La mayor\u00eda de las llamadas de \"descubrimiento\" que he o\u00eddo suenan y se parecen a esto:<\/p>\n<p>0:00 Introducci\u00f3n (generalmente s\u00f3lo sobre los representantes de los proveedores)<br \/>\n0:03 \"Rapport building\" (generalmente comentando algo sobre el fondo, el tiempo, deportes, etc.)<br \/>\n0:06 Discusi\u00f3n sobre el dolor (a menudo simplemente confirmando el dolor y sin profundizar mucho m\u00e1s)<br \/>\n0:14 Presentaci\u00f3n general (visi\u00f3n general de la empresa y\/o del producto, intercalada con algunas preguntas de descubrimiento)<br \/>\n0:25 Pr\u00f3ximos pasos<\/p>\n<p>Lamentablemente, el tiempo que se invierte realmente en hacer el descubrimiento suele ser inferior a diez minutos. \u00a1Qu\u00e9 barbaridad!<\/p>\n<p>Imagina que vas al m\u00e9dico porque te duele el est\u00f3mago. Le dices: \"Doctor, me duele el est\u00f3mago...\". El m\u00e9dico coge un bistur\u00ed y responde: \"Estupendo, vamos a abrirte y a echar un vistazo\".<\/p>\n<p>A esto lo llamar\u00edamos negligencia m\u00e9dica. \u00bfY en qu\u00e9 se diferencia de la \"llamada de descubrimiento\" anterior? (\u00a1No lo es y deber\u00edamos llamarlo \"mala praxis empresarial\"!)<\/p>\n<p>\u00a1Hagamos de 2025 el a\u00f1o del descubrimiento de Doing Discovery!<\/p>\n<p><a href=\"https:\/\/www.amazon.com\/Doing-Discovery-Important-Enablement-Processes\/dp\/B0B8RJK4C2\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.amazon.com\/Doing-Discovery-Important-Enablement-Processes\/dp\/B0B8RJK4C2\/<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>La mayor\u00eda de las llamadas de \"descubrimiento\" que he escuchado suenan m\u00e1s o menos as\u00ed: 0:00 Introducci\u00f3n (generalmente s\u00f3lo sobre los representantes de los vendedores) 0:03 \"Rapport<\/p>","protected":false},"author":2,"featured_media":36648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[20],"tags":[7],"class_list":["post-36647","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doing_discovery","tag-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/36647","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/comments?post=36647"}],"version-history":[{"count":1,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/36647\/revisions"}],"predecessor-version":[{"id":36649,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/36647\/revisions\/36649"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/media\/36648"}],"wp:attachment":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/media?parent=36647"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/categories?post=36647"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/tags?post=36647"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}