{"id":35679,"date":"2024-07-26T17:52:59","date_gmt":"2024-07-26T17:52:59","guid":{"rendered":"https:\/\/greatdemo.com\/?p=35679"},"modified":"2024-07-26T17:52:59","modified_gmt":"2024-07-26T17:52:59","slug":"descubrimiento-y-demostraciones-de-orientacion-avanzada-para-renovaciones-y-ampliaciones","status":"publish","type":"post","link":"https:\/\/greatdemo.com\/es\/advanced-guidance-discovery-and-demos-for-renewals-and-expansion\/","title":{"rendered":"Orientaci\u00f3n Avanzada: Descubrimiento y demostraciones para renovaciones y ampliaciones"},"content":{"rendered":"<p>NOTA: Esto es <em>avanzado<\/em> material, apto para colaboradores individuales y l\u00edderes senior de preventa, ventas y \u00e9xito del cliente.<\/p>\n<p>\u00bfQu\u00e9 le ofrece este art\u00edculo? Orientaciones para descubrir y realizar demostraciones:<\/p>\n<ul>\n<li>Renovaciones - Cuando las cosas van bien<\/li>\n<li>Renovaciones - Cuando el uso era escaso o nulo<\/li>\n<li>Renovaciones - Posicionamiento y presentaci\u00f3n de las mejoras del producto<\/li>\n<li>Ampliaci\u00f3n - Mismo departamento, mismos casos de uso, m\u00e1s usuarios<\/li>\n<li>Expansi\u00f3n - Venta cruzada y de productos superiores a los clientes existentes<\/li>\n<li>Expansi\u00f3n - A diferentes departamentos<\/li>\n<li>Bonificaciones por hacer descubrimientos y gran demostraci\u00f3n! profesionales<\/li>\n<\/ul>\n<p>\"Aterrizar y expandirse\" es la principal estrategia de ventas de muchas empresas de software. Curiosamente, aunque se presta mucha atenci\u00f3n a la captaci\u00f3n de nuevos clientes y a los procesos de venta correspondientes, se suele dedicar menos a conseguir renovaciones y ampliar la presencia.<\/p>\n<p>Este art\u00edculo aborda esta laguna con respecto al descubrimiento y la presentaci\u00f3n de demostraciones para este \u00faltimo grupo. \u00bfQu\u00e9 estrategias y posicionamientos son apropiados? \u00bfC\u00f3mo llevar a cabo el descubrimiento y enmarcar las demostraciones para la amplia gama de situaciones de renovaci\u00f3n y expansi\u00f3n?<\/p>\n<p>Encontrar\u00e1 el art\u00edculo aqu\u00ed: <a href=\"https:\/\/greatdemo.com\/es\/descubrimientos-y-demostraciones-para-renovaciones-y-ampliaciones\/\">https:\/\/greatdemo.com\/discovery-and-demos-for-renewals-and-expansion\/<\/a><\/p>\n<p>\u00a1Que aproveche!<\/p>","protected":false},"excerpt":{"rendered":"<p>NOTA: Se trata de material avanzado, adecuado para colaboradores individuales y l\u00edderes senior de preventa, ventas y \u00e9xito del cliente. \u00bfQu\u00e9 hay en este art\u00edculo para usted? Gu\u00eda<\/p>","protected":false},"author":2,"featured_media":35680,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[14],"tags":[7],"class_list":["post-35679","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advanced_topics","tag-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/35679","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/comments?post=35679"}],"version-history":[{"count":2,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/35679\/revisions"}],"predecessor-version":[{"id":35682,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/posts\/35679\/revisions\/35682"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/media\/35680"}],"wp:attachment":[{"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/media?parent=35679"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/categories?post=35679"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/greatdemo.com\/es\/wp-json\/wp\/v2\/tags?post=35679"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}