Traditional demos are easy, but often don\u2019t achieve the desired objectives. Great Demo! demos take more work but yield terrific results!<\/p>\n
Traditional demos are often delivered without any real thought (\u201cI could do this asleep\u2026\u201d); Great Demo! demos are stimulating for both the vendor and the prospect.<\/p>\n
Traditional demos show how<\/em> things work; Great Demo! demos start with the deliverables<\/em> desired<\/em> by the prospect.<\/p>\n Traditional demos show all the options; Great Demo! demos focus on what is actually important to the prospect.<\/p>\n Traditional demos expose all of your differentiators risking \u201cBuying It Back\u201d; Great Demo! demos emphasize the differentiators that are truly relevant.<\/p>\n Traditional demos start with, \u201cStop me if you have any questions, I\u2019d like this to be interactive\u2026\u201d; Great Demo! demos start with a crisp summary of your prospect\u2019s situation \u2013 driving real<\/em> interactivity.<\/p>\n Traditional demos ask, \u201cAny questions so far?\u201d followed by \u201cNope, we\u2019re good\u2026\u201d or the sound of crickets in an empty room; Great Demo! demos enable a rich, mutual conversation<\/em> to take place.<\/p>\n Traditional demos are often the next step after qualification; Great Demo! demos are the next step after discovery<\/a>.<\/p>\n Traditional \u201cintro\u201d demos are often painful Harbor Tours; Great Demo! Vision Generation Demos are the crisp cure!<\/p>\n Traditional demos suffer an average of 30% waste; Great Demo! demos are highly leveraged.<\/p>\n Traditional demos often result in several more traditional demos for the same prospect; Great Demo! demos often result in completing the technical sale.<\/p>\n If you\u2019d like to explore moving from traditional demos to the Great Demo! approach, consider reading Great Demo!<\/a>, Doing Discovery<\/a><\/em> and\/or enrolling in a Public<\/a> or Company-specific<\/a> Workshop.<\/p>\n <\/p>\n [Image from https:\/\/spencerauthor.com\/rest\/ – interesting ideas!]<\/p>\n","protected":false},"excerpt":{"rendered":" Las demostraciones tradicionales son f\u00e1ciles, pero a menudo no logran los objetivos deseados. \u00a1Las demostraciones Great Demo! requieren m\u00e1s trabajo, \u00a1pero dan resultados magn\u00edficos!<\/p>","protected":false},"author":2,"featured_media":28469,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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